By the year 2025, individuals buying washing-up liquid will be urged to make a sustainable switch in an effort to mitigate the impact on our oceans. UK households go through millions of plastic bottles annually for their dish soap needs.
According to Ecover, less than half of the plastic bottles manufactured for home use get collected for recycling, and only about 7% of those retrieved are actually turned into new bottles. In stark contrast, a staggering 12.7 million tonnes of plastic end up in our seas every year, having a devastating effect on aquatic wildlife.
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Now, Ecover is advocating for consumers to stop purchasing new plastic bottles of washing-up liquid and instead utilise refill stations.
Ecover stated: “In 2016, less than half of all plastic bottles were collected for recycling and only 7% of those were turned into new bottles. The resulting impact on waterways and marine life is, to put it bluntly, horrifying – with an estimated 12.7 million tonnes ending up in oceans each year.”
“Why melt a bottle to make a bottle, when you’ve already got a bottle? Does seem kinda crazy when you say it out loud. But where to start with that reusable plastic bottle? Be it washing-up liquid, laundry detergent or loo cleaner, you can refill it at one of over 700 Ecover refill stations. Find them at your local health food store, zero waste shop or some bigger supermarkets.”
For eco-conscious shoppers, an eco-friendly option for Fairy liquid is on offer. Retailing at just £4.50 at Ocado, Fairy provides a savvy refill carton capable of replenishing your usual Fairy liquid bottle “more than twice”.
Fairy clarified: “Fairy Max Power antibacterial washing up liquid refill carton allows you to refill your 370ml upside-down bottle more than twice and helps you to save up to 85% of the plastic. The refill is recyclable.”
They continued: “The Max Power bottle with no flip cap gives you Fairy’s ultimately convenient cleaning experience. It helps you get out of the kitchen faster by making washing dishes fast and easy.”